Classroom learning takes to the stores for Visual Merchandising students from Raffles Design Institute, Singapore Polytechnic and Temasek Polytechnic. Check out their creative works at these stores – CYC at Capitol Piazza & Fullerton Hotel; Deja Vu Vintage (Millenia Walk), Echo of Nature (Suntec City), Playdress (Suntec City) and The Commune Life (Millenia Walk ). Take a photo of yourself at these “Windows ALIVE” storefronts, upload it onto Facebook and Instagram, tag @gssexperiencesingapore #GSSexperienceSG and stand a chance to win shopping vouchers.
CYC Company – Capitol Piazza
Address: 13 Stamford Rd, #01-26 Capitol Piazza, Singapore 178905
A Journey of Handcrafted Distinction - The window display was inspired by the idea that a shirt takes time and expertise to be crafted. Drawing on CYC’s heritage the window is natured inspired with ribbons representing rain and the shirt being created with the passage of time. In collaboration with students from Raffles Design Institute.
CYC Company – The Fullerton
Address: 1 Fullerton Square, #01-06, Singapore 049178
Fresh of The Press- Inspired by the glamour of the media and newspaper journalism, the students form Raffles Design Institute created a window display inspired by a CYC blog post which aims to give customers advice about what makes the best choice for a hand crafted shirt and the advantages of having a shirt that fits well.
Echo of Nature
Address: 3 Temasek Blvd, #02-430/432, Singapore 038983
A high fashion yet contemporary and timeless female apparel brand, Echo’s bespoke cuts and exquisite in-house designs are tailored for the unique Asian women. Each customized design seeks to bring out an individual's personality and charisma; thus, creating magic, rediscovering a NEW YOU! Besides apparels, Echo also shelves an exclusive range of belts, bags and accessories. We ensure that high quality standards are met through the selection of finest fabrics, crafted to perfection with strict quality control and fitting tests. Our mission is to empower ladies from all walks of life and redefining the new age of fashion. This display is done in collaboration with Temasek Polytechnic.
Address: 3 Temasek Boulevard Suntec City Tower 1 North Wing #01-444/445/448/449/450, 038983
Founded in 2017, Playdress is now one of the leading fashion brands in Singapore. With an in-house designer and production capabilities overseas, Playdress offers an extensive range of smart casual wear, upholding quality and affordability at the heart of her philosophy. A women-led brand, she embodies the confident, stylish woman of today, complements Asian body shape and takes one from work to play effortlessly. This display is done in collaboration with Temasek Polytechnic.
The Commune Life
Address: 02-51/52/53 Millenia Walk, 9 Raffles Boulevard, 039596
The Nordic landscape inspired this installation by the students of Singapore Polytechnic, Diploma in Interior Design. The diverse geometric patterns were adapted from within the Commune store poised against an undulating surface, representing the shimmering clear night skies. The relationship between the exterior environment and the interior is in abstraction within the scheme of this project. This installation is in collaboration between Singapore Polytechnic and Commune, initiated by Singapore Retailer’s Association in conjunction with GSS: Experience Singapore 2019.